When I first saw e.l.f. at Target I didn’t think of trying it. After seeing it in at the Dollar Store and Big Lots here in California, they were marked down a bit more. So I thought to try it and the addiction began. I don’t remember what my first e.l.f. product was either the brushes or palettes. Most of my makeup is from this brand however some products are a hit or miss. So here is my test of which items to snag and to just leave it hanging on the shelf.

L to R: e.l.f. Studio Cream Eyeliner, e.l.f. Essential Liquid Eyeliner, e.l.f. Essential Waterproof Eyeliner Pen
Front: e.l.f. Essential Shimmer Eyeliner Pencil

e.l.f. Studio Cream Eyeliner:
Pros: Pigmented, creamy, a little goes a long way.
Cons: I did notice it smudged when my eyes got oily, so be sure to use primer before hand. Also the cream starts to shrink from the container.

e.l.f. Essential Liquid Eyeliner
Pros: Pigmented, nice felt tip application.
Cons: Not waterproof, takes more precision to apply (tends to slide all over the place with the brush, you have to wait for it to dry between layers as it will smudge off your first swipe)

e.l.f. Essential Waterproof Eyeliner Pen:
Pros: Felt tip
Cons: At first the tip was very scratchy, it hurt to put it on. Tugs and has uneven application. The tip because softer after multi-usage, but dries out. Inconsistent results. Liquid wouldn’t stay at the tip, I would have to tilt it sideways and press down on my lid to get more liquid on.

e.l.f. Essential Shimmer Eyeliner Pencil
Pros: The cap has a sharpener built it, specks of shimmer adds a bit of shine to the eyes. Smooth application.
Cons: This too will smudge easily if you have oily lids.

OVERALL
The best product would be to stock on the cream liners, this is the only liner from them where I have multiple colors!